Video: How to become a donor: advertising upside down
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
Who has not seen at least once in his life how serious publications confuse photographs or even put pictures upside down? True, upside-down posters calling for donation are not for this part. People who have rushed blood to their heads would probably gladly part with its excess and at the same time help those who lack it.
Swollen veins on the forehead, reddened tense faces … Hanging upside down is not so pleasant, and the outflow of blood from the legs does not bode well. But what can't you do for the public good! Characters of creative advertising show with all their looks how good it is to become a donor and share your blood (and, yes, it will come back to you more than once).
The slogan of the posters on how to become a donor reads: “You have more blood than you need. Share "(" You have more blood than you need. Give a bit "). Invented a creative ad for a soulful cause at the Brazilian agency Young & Rubicam based in São Paulo.
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