Video: Marc Jacobs - Creative Director of Diet Coke in 2013
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
The Coca Cola Company has always worked with famous people to promote their products. For example, creative director drink Diet Coke in 2013 was appointed Marc jacobs, owner of his own brand Marc Jacobs, who also runs the Louis Vuitton fashion house.
Coca Cola never lagged behind its time, often moving even ahead of it. Proof of this is themed beverage packaging, dedicated, for example, to the US Olympic Team or the Space Invaders game. And, with the arrival of Marc Jacobs as the creative director of the Diet Coke brand, banks appeared, telling about the history of world fashion.
In 2012, Diet Coke celebrated its 30th anniversary. Over the years, it has become the world's most popular diet drink, a symbol of respect for your health.
Here is the history of women's fashion over the past thirty years, Marc Jacobs decided to display on cans of Diet Coke.
So far, there have been three Diet Coke themed cans by Marc Jacobs. One of them depicts a girl in a tuxedo, with a bow tie and a top hat, the other in a pink and purple evening dress and gloves, and the third in bright striped leggings.
In the advertising campaign for the Diet Coke drink, Marc Jacobs himself also starred, who, it turns out, has a chic, pumped-up body. So he demonstrates it on posters, stimulating other people to develop their physical condition.
Diet Coke is a drink, the main consumer of which is women who follow their figures, who are not alien to the latest fashion trends. It is for this audience that the visual and advertising components, developed by designer Marc Jacobs, are designed.
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