Tires are not afraid of dirt and not only dirt. Kumho Creative Advertising

Aivazovsky is not only the sea, and Levitan is not only landscapes: We destroy stereotypes about the work of classical artists

Often the names of Russian artists are associated with genres that have been their creative roles throughout their career. It was in these genres that they became the unsurpassed aces of artistic excellence. So, for the majority of viewers - if Levitan, then, by all means, - landscape lyrics of central Russia, if Aivazovsky is a mesmerizing sea element of the Black Sea, and Kustodiev is not at all conceivable outside of a bright festive popular print. But, today we will destroy the prevailing stereotypes and pleasantly surprise

Half-beast, half-pencils and not only: advertising of stationery from the German company Faber Castell

Legendary inventor Steve Jobs was convinced, "Creativity is just making connections between things." Looking at the new stationery advertisement of the famous German company Faber Castell, you understand that the funny posters are based on absolutely paradoxical associations. How the idea to transform colored pencils so strongly was born is unknown, but the fact that the result turned out to be memorable is indisputable

Advertising as an art form. Creative advertising overview

Honestly, I don't even remember what the advertisement was 15-20 years ago, but those who remember claim that it was something terrible, wretched and dull spectacle, in general, a complete waste of time for those who advertise this ordered, and for those who, by the will of fate, were forced to watch it in between their favorite programs or in the middle of an interesting film. Fortunately, the times of poor advertising have passed, and the time has come for creative advertising. Moreover, some experts sometimes attribute the production of advertisements

Creative advertising on elevator doors. Advertising review

Stop complaining about advertising and the fact that it has filled the entire information space, crawling even into those areas where the creator's foot has never gone before. Gone are the days when it was possible to hate it with a clear conscience - today advertising is an art, sometimes not inferior to painting and installations. In today's review - a selection of creative ads decorating elevator doors in a variety of organizations

Don't be afraid of the knife, be afraid of laughter: funny posters for the martial arts school

Judging by the funny ads, the martial arts school teaches special street magic. How else to explain the fact that the formidable weapons of the bandits are turning into funny and ridiculous devices. Hits of the season: a foam bat, brass knuckles from a cord and a knitted knife with a pink fur handle - will be among your opponents if you train in a martial arts school, hints a creative ad