Video: Trust no one all April: elephant dung beer, canned pizza and smartphone bed in Japanese posters
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
Despite the fact that the celebration of April Fool's Day has no deep roots in Japan, the creatives of the Land of the Rising Sun have timed a series of incredibly witty and ironic advertisements to coincide with this date. Items on offer include elephant dung beer, canned pizza, and a smartphone bed.
For example, a company "AU", a mobile device manufacturer, has launched an ad for its new product, a smartphone bed. She motivated this by the fact that such an innovation will allow people to collect all the pleasures in one place. Happy owners of this device will be able to sleep in an embrace with their favorite anime character or use their smartphone as a yoga mat, and at the same time surf the Internet.
Famous company "Hanamaru Udon", which sells high-quality Japanese food products, invites everyone to buy a giant ten-meter squid, fried in batter. The cost of the pleasure will be about nine hundred and fifty dollars.
Big publishing house "Kodansha" also did not ignore this mollusk. Their new product called "Ika" will make every lover of ergonomic technology happy - this e-book in the shape of a squid. The device does not need to be recharged from the mains and is powered exclusively by "bio-electricity".
Company Domino Pizza invited everyone to try canned pizza. The price of one jar will be about five dollars. Another culinary curiosity is beer made from elephant dung. For greater clarity, the company SanktGallen Brewery accompanied the label of each unique beer lozenge with a schematic representation of the process of making this drink.
Japanese creatives cannot be denied wit and a fair amount of self-irony, which allows them to create incredibly effective advertising campaigns. A striking example of this is the social action of the organization called the Reflection Project.
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