Video: Better not take risks: advertising about how it is beneficial to change batteries on time
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
Risk is a noble cause. However, it is easy to doubt this after looking at a funny ad - the brainchild of Brazilian creatives. The posters clearly show how annoying it will be if, due to the fault of dead batteries, the broadcast from the stadium is interrupted - and, of course, during the assault on the gate. And the fish in the aquarium will not be happy if it is swept off the table by an airplane that suddenly lost control of everything for the same banal reason.
Nobody likes to change batteries in advance. That's when they start flowing, and then they still freeze - it's time to go for new ones. Is this risk justified? No, says the hand-drawn advertisement, and demonstrates how you can get embarrassed if you don't keep an eye on the batteries.
A modern person rarely needs batteries, but aptly. Yes, most gadgets can be perfectly charged from power outlets and computers. But in watches and remotes for the TV, you still need to change the batteries, and which flashlight to take with you on a hike - everyone decides for himself.
The slogan of the advertising campaign is “Don’t take the risk”. Change batteries in time so as not to get into stupid and dangerous situations, recommends the Brazilian creative agency "Conexao" (Rio de Janeiro).
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