The second smelly me: a hand-drawn advertisement for a mouthwash
The second smelly me: a hand-drawn advertisement for a mouthwash

Video: The second smelly me: a hand-drawn advertisement for a mouthwash

Video: The second smelly me: a hand-drawn advertisement for a mouthwash
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The second smelly me: a hand-drawn advertisement for a mouthwash
The second smelly me: a hand-drawn advertisement for a mouthwash

All means are good in the fight for fresh breath, especially creative ones. On the drawn posters, the enemies of the human race are personified by untidy characters who live behind their teeth and all the time strive to break free. A funny ad invites you to destroy your foul-smelling counterparts with mouthwash and breathe a sigh of relief.

Mouthwash advertisement: in the morning
Mouthwash advertisement: in the morning

Creative advertising separates the problem and the person who carries it. “Bad breath isn’t you,” says the slogan of the mouthwash ad. It cannot be you, it is someone else's, disheveled in the morning or sprinkled with food in the afternoon. And the unkempt tenant must be evicted from the "house".

Mouthwash advertisement: after a smoke break
Mouthwash advertisement: after a smoke break

Hand-drawn advertisement for mouthwash - American creative. It was created by employees of the New York advertising agency Young & Rubicam.

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