Video: These ageless jeans: pants that were supposed to help prospectors get rich
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
Today, almost everyone has at least one jeans in their wardrobe. Fashionistas and fashionistas cannot imagine their life without them at all, and after all, earlier these pants were considered exclusively workers' clothing. And it all started with the fact that miners in the mines too often lost their gold bars due to torn pockets.
In 1848, 19-year-old Loeb Strauss emigrated from Bavaria to the United States of America. The enterprising young man changed his Jewish name to the more euphonious American Levi (Levi) Strauss, and got a job as a traveling salesman. When gold was discovered in California in 1849, Levi Strauss decided to try his luck and also went to the West Coast. But he was not going to become a prospector, but continued his trading activity.
In 1853, a merchant ship arrived in San Francisco. All the goods on it were bought in advance, and Levi Strauss got only the canvas. He was not taken aback and ordered a local tailor to sew special cut pants. Earlier, the Trader noticed that all the miners have the same problem - their trousers were torn very quickly. In addition, his brother-in-law of Strauss, David Stern, suggested using copper rivets to strengthen the pockets and groin area. "Overalls without a top", as Strauss himself called them, sold out in a matter of days. Prospectors immediately appreciated the cotton trousers with pockets that did not tear from nuggets.
The history of the name of the pants is curious. The first consignments of fabric ordered by Levi Strauss came from a Genoese port. The bags containing the goods bore the Genoa stamp “Genes”. The Americans simply changed the name in their own way - "jeans". Curiously, it wasn't until the 1930s that prospectors' pants began to be called jeans.
Later, instead of canvas, Levi Strauss used a dense French fabric called "denim" from the phrase de Nim, that is, from the city of Nimes, where it was originally produced. The most persistent indigo dye was used to dye the pants. Unusual wear of jeans was achieved due to a special technology of dyeing the threads: on the one hand, they were white, and on the other, blue. When weaving the threads, an uneven shade was obtained.
After the death of Levi Strauss in 1902, his nephews continued his work. Over time, there were fewer rivets on jeans. In 1941, Walter Haas, then president of Levi Strauss & Co., sat by the fire and burned his groin with a red-hot rivet. The rivets in the back pockets were also removed to avoid scratching saddles and furniture.
During the Second World War, American soldiers actively wore jeans. They appeared in Europe in the late 1950s. Denim trousers were especially popular among hippies. In the USSR, they learned about jeans only during the International Festival of Youth and Students in 1958. Now people cannot imagine their wardrobe without at least one pair of jeans.
Nowadays, jeans are used not only as a piece of clothing, but also as a material for art objects. British artist Ian Berry made stunning portrait of denim scraps.
Recommended:
10 TV series that will help you get to know the history of Russia better
Historical films and TV series have always been popular with viewers. And this is not surprising, since even in the presence of artistic fiction, the atmosphere of the time is always present in them. Certain inaccuracies distinguish feature series from documentaries, making them more attractive, action-packed and dramatic. Our today's selection contains the best TV series that will help the viewer refresh knowledge about the history of Russia and, perhaps, even fill in some gaps
Why the Baltics were called "Soviet Abroad", and what goods of these republics were chased for in the USSR
In the USSR, the Baltic States have always been different, and have never fully become Soviet. The local ladies were different from the rank-and-file union workers, and the men were different from the rank-and-file builders of communism. Under the Soviet Union, three small agrarian states grew into a developed industrial region. It was here that the brands that the whole USSR longed for were born. Soviet citizens rightfully called the Baltic lands their own foreign countries
War for Alaska: Why else did Alexander II decide to get rid of these lands
Once Alaska, and at the same time the Aleutian Islands belonged to the Russian Empire. True, it is very conditional, formal. The fact is that the local Indian tribes - the Tlingits - were not eager to become anyone's subjects. Bloody clashes between aborigines and Russian colonists have become commonplace. In that protracted war, the Russian-American company had few chances. The remoteness of Alaska, as well as the small number of colonists, played a major role. But a war for distant lands
Three missed roles: In which legendary films Ryazanova was supposed to play Alisa Freindlich
These roles became a real finest hour for other actresses and brought them nationwide popularity. Alice Freundlich herself is not popular, but she once regretted these missed chances - after all, in addition to "Office Romance", three more legendary works by Eldar Ryazanov could have happened in her filmography. Could you imagine her in these images?
The secret of the career of Cardinal Mazarin: How to get help from Richelieu himself and who are the wonderful "mazarinets"
Mazarin, no matter what the fiction writers have written about him, seems to be a pretty pretty person. Ambitious, dexterous, cautious and calculating, he still does not give the impression of a person who puts political intrigue above all else. The same image, apparently, took shape among the contemporaries of the Italian cardinal. Love and hate, as those close to the court wrote, in Mazarin there was exactly as much as was necessary to achieve the goal. However, this ambitious man was no less useful for "his" people, and even