Video: Remember yourself in the past. Advertising of a drug for Alzheimer's disease
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
Alzheimer's is known for affecting memory, among other things. It is difficult for old people to remember even the brightest moments of their lives, their name, address and so on. But Novartis Exelon Patch helps people with memory problems in their daily lives. This is what Tom Hussey's Exelon Patch poster series is all about.
It doesn't matter who you were when you were young - a test pilot, military man, rescuer, Academy Award winner or just a worker. Alzheimer's disease in old age will make you forget about your heroic past.
But with the help of drugs, you can restore at least part of your memory. After all, any person in old age has something to remember how he lived his life. And Novartis' Exelon Patch medicine helps him in this matter.
In advertising posters created by Tom Hussey, old, Alzheimer's people look at their reflection in a mirror. And they see there not their own weakness, but themselves at the best time of their lives. When they were young, beautiful, active.
This touching ad features people who really suffer from Alzheimer's disease and who this drug has helped to remember their lives.
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