Video: Afro-hairstyling for post-Balzac office workers: a photo project from Endia Beal
2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55
Despite the declaration of general tolerance and tolerance, cases of racial intolerance can often be observed in modern society. Photographer Endia beal recently presented a discussion project - a collection of portraits of fair-skinned middle-aged women with African hairstyles.
Obviously, the project from Endia Beal will receive a wide resonance in society, because the author raises the topic of racial, gender and social identity. The photo session was attended by women "over 40" or representatives of the post-war generation of baby boomers.
The project turned out to be somewhat autobiographical, since Endia Beal herself has repeatedly faced the problem of misunderstanding among others. While studying at Yale University, she got an internship in the IT department. At that time, the girl had a lush Afro hairstyle, and the hair itself was dyed red. Of course, such an image could not fail to arouse the interest of colleagues, because it fundamentally contradicted the restrained style of other employees of the company. With enviable regularity, Endia Beal began to hear the same question: "Can I Touch It?" ("Can I touch?"). It was he who served as the name for the current photo project.
Endia Beal tolerated such an interest in her colleagues, allowed them to be examined, touched and patiently listened to comments. However, with one condition: she recorded the reaction of all employees of the company on video. This social experiment turned out to be so exciting that she decided to continue it. "African hairstyles in the corporate environment are like a litmus test of public opinion," decided Endia Beal. She selected volunteers who agreed not only to change their hairstyle, but also to go to work in this manner. Now Endia Beal is working on a video in which women could tell how the attitude of colleagues towards them has changed, what difficulties they faced.
Commenting on the idea of her photo project, Endia Beal emphasizes that she wanted to draw the attention of viewers to the fact that there is a very high "threshold" of expectations in society, clearly formed ideas about what is acceptable and what is not. A person's non-compliance with these requirements becomes a real problem for him, causing discomfort and giving rise to the hostility of others in relation to him. Unfortunately, most of the girls had such an unpleasant experience, while the older generation did not experience this in their lives. Accordingly, this photo project is also an opportunity for women to find themselves "in the same skin" as those to whom they so often ask the sacramental question: "Can I touch it?"
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