How the life of actors from popular commercials of the 1990s developed

2024 Author: Richard Flannagan | [email protected]. Last modified: 2023-12-15 23:55

Commercial breaks appeared on Russian television in the 1990s. In those days, commercials were shot by the most real masters of Soviet cinema, and both famous actors and graduates of theatrical universities were filmed in them. Who were the actors who played the roles of Lenya Golubkov and his wife, the sausage seller in the Beeline ad or Alexander Suvorov in the Imperial Bank video? What was the fate of those who starred in commercials in the 1990s?

Vladimir Permyakov

The artist Leni Golubkova became popular thanks to the advertising of MMM. Vladimir Permyakov played the role with a twinkle, approached the process creatively and got creative pleasure from filming. At the same time, the fees for one day were absolutely fantastic at that time: 200-250 dollars, however, the shooting usually took place once a month.

Later, the actor appeared in the same image in several Russian TV series, but over the years he began to get tired of his hero. The actor did not have time to accumulate any special wealth, and after filming in advertising he studied drama with Mikhail Shatrov, wrote a book about how he became Lyonya Golubkov. Writes plays, starred in serials. However, it cannot be said that his career was successful. The directors simply do not imagine the actor in other images.

Elena Bushueva

The wife of Lenya Golubkov in the MMM advertisement was played by the actress of the Moscow Art Theater named after Gorky. By that time, there were already about ten films in her filmography, when she was invited to shoot an advertisement. The actress herself considers the consent to play Rita Golubkova a fatal mistake today. After the advertisement, Elena Bushueva was almost no longer invited to the cinema. Only in the early 2000s, the actress began to reappear on the screens, playing small roles.

The actress, after leaving the Moscow Art Theater in 1995, began to work in an entreprise, dubbing serials. Slave Izaura in the series of the same name speaks in the voice of actress Elena Bushueva. Today, the actress starred in serials, collaborates with several theater centers.

Ivan Ufimtsev

The actor has acted in films since 1966, but Ivan Ufimtsev considered animation to be his main profession. In Soviet times, it was difficult to find at least one child who did not watch the series of cartoons "38 parrots".

But in the 1990s, the actor and director agreed to star in an advertisement for Bank Imperial. And he became very popular thanks to his role as Alexander Suvorov, who did not eat until the first star. In 2000, Ivan Ufimtsev starred in the role of Gabriel Golovkin in the first film of the series "Secrets of Palace Revolutions" and did not appear on the screens anymore. In the last years of his life, the actor was very sick, he died in 2010 from complications of a stroke.

Sergey Rubeko

The actor starred in more than 70 films and TV series, for more than 30 years he played on the stage of the Mayakovsky Theater, and he is remembered for the advertising of the Beeline company and his phrase: "How much to hang in grams?"

Sometimes the actor speaks of this fact with regret, although in fact it was advertising that made him popular. Sergei Rubeko is still involved in performances and entreprise today, and does not refuse from filming in films and TV shows.

Elena Zakharova

The actress began acting in commercials immediately after entering the Shchukin School. The famous phrase, spoken by Elena Zakharova: “The loser washes the dishes,” became winged. She starred in several commercials of detergent, and then began to refuse to participate in advertising, despite the decent fees that she was promised. The actress gave preference to theater and cinema, because several times she received refusals from fairly well-known directors who did not want to shoot an "advertising" actress.

Today Elena is in demand at the Luna Theater, where she has been playing since 1997, she is actively acting in films and TV shows. In 2011, she survived the death of her eight-month-old daughter Anna-Maria. In December 2017, she gave birth to her second daughter, but now she tries not to advertise her personal life.

Sergey Selin

After the release of the first episodes of "The Streets of Broken Lanterns", Sergei Dukalis was offered to appear in commercials. Moreover, he was offered to advertise exclusively food products: dumplings, butter, ketchup. And after the appearance of the advertisement for "Picador" ketchup, it was already difficult to say in which image it was more popular: the famous "cop" or a delicious sauce.

Now the actor, in addition to his main profession, is engaged in social and political activities. He is married for the second time, from his first marriage Sergey Selin has an adult son Prokhor, in the second he brings up a daughter, Maria, and a son, Makar.

Sasha Loye

The young actor was already known to a wide audience thanks to his filming in the Yeralash newsreel. However, after advertising the drink "Hershey-Cola" in 1993, he became a real star. After graduating from school, Sasha Loye entered GITIS, but after that he preferred the Shchepkin School. Today the actor is 35 years old and his career is developing quite successfully. Alexander Loye starred in almost 30 films, and in 2014 he received a special prize from the International Television Forum "Together".

Advertising is often perceived as a boring and ineradicable part of life, a source for philistine quotes and jokes. However, some advertising products began to live a separate life and became, without exaggeration, a part of the world cultural heritage.