It's good to be a baby - they'll feed you, change your clothes, take you for a ride in the park - and you don't even need to steer. Only one thing is bad - if something is wrong, then it cannot be explained in any way. One of the companies producing strollers for children decided to make a version of a stroller for adults so that they themselves can ride it and check if everything is suitable for the baby, whether he will be comfortable
As you know, potatoes with jam cannot be combined. And gourmets and sophisticated people will not even begin to eat shashlik with champagne. The basic rule: red wine should be served with red meat, white should be served with fish - is illustrated by a creative advertisement for Freschello wine. Wine and potential meat are combined in memorable posters … marriage
Guido van Helten is a contemporary street artist who creates picturesque murals on the walls of buildings in European cities. It is difficult today to find a European capital where Guido van Helten did not leave his huge, long-lasting autograph. Wherever he goes, he communicates with the locals to get in touch with their culture and savor the spirit of the city. Each of his works, which are so reminiscent of watercolors, have notes of nostalgia and sentimentality
The recipe for many, many life troubles has long been known: to uncork a bottle of champagne, or to read "The Marriage of Figaro". Maybe this tool will not save you from real difficulties, but it will allow you to look at them with complacent optimism. And creative wine bottles, invented and drawn for advertising ZARB champagne, will allow us to take a fresh look at glass vessels, and maybe even smile a little
Earth Hour is one of the environmental projects that unites the whole world. For seven years now, on the last Saturday of March, people around the planet have symbolically turned off the lights to demonstrate their solidarity in their readiness to deal with pressing environmental problems, in particular, global warming. The initiator of the action - the World Wildlife Fund (WWF) - this year united more than seven thousand cities from 152 countries participating in the project, this became a real record
What kind of fairy tale can do without a dark forest? Where can the heroes look for Baba Yaga's hut? All the trees in the world will be cut down, and how are we going to explain to children what a deaf thicket is and where do gray wolves come from? The slogan of the bright green advertisement is “You don’t want to tell such a fairy tale to children, do you?” Creative posters by Young & Rubicam Brazil
Surprises are not always pleasant. But to go to the toilet and find there a huge bouquet of flowers - this, I think, will be pleasant to anyone. And it doesn't matter that these flowers are made of paper. And it does not matter that they perform a social function - they remind that it is advisable to use an air freshener when leaving the toilet. But how beautiful! And unexpectedly
Playing with well-known brands has become a popular pastime among designers. For example, Victor Hertz once showed us what logos really say in his project Honest Logos, and British designer Graham Smith is engaged in “dressing up” the corporate styles of two popular, often competing companies, into each other's clothes calling it Brand Reversioning
This year marks the 50th anniversary of the founding of Amnesty International, an international organization dedicated to the prevention of human rights violations around the world. For this anniversary, the Czech creative agency Euro RSCG has just created two cakes depicting famous dictators
As you know, markers are different in taste and color. Someone tries bright and juicy colors, someone likes dark and gloomy ones. Someone lives in an apartment with soft and comfortable furniture, while someone likes the hi-tech style in the interior more. Few prefer fountain pens to felt-tip pens, and scrap heaps of scrap metal that industrial designer Bob Campbell, known as Sting, the metal sculptor, turns into incredible tables, chairs and armchairs
Many authors compare cities with living organisms, or even with people in general, giving them the metaphysical ability to have feelings, organs and even thoughts. And the Chinese artist Lu Xinjian even painted the structure of DNA, which is different for different megacities of the world
LEGO is a construction set that teaches children and adults to use imagination, fantasy, motor skills and spatial thinking. The first of these unique benefits is highlighted in LEGO's new ad campaign, Imagine
Sony Xperia mobile phones are one of the most popular lines of devices in our time. All thanks to impressive technical performance and talented marketing. Here's the creative Sony Xperia ad campaign created by designer Carl Kleiner today
London advertising company JWT London has released several original prints in support of a social action against drunkenness of drivers and, in particular, drunkenness while driving
Pin-up is an American art of a wall poster with a half-naked girl on it, which appeared in the middle of the twentieth century and is popular today. But even now, pin-up pictures are drawn in the aesthetics of those years when it first appeared. And the artist Valery Barykin draws pin-up posters on the Soviet theme. It turns out a kind of eclecticism. After all, there was no sex in the Soviet Union. And, therefore, there was no sexuality
Furniture manufactured by the Swedish company IKEA is theoretically very easy to assemble. But in fact, the devil himself will break his head during this process. Therefore, there are special companies that will help you assemble these ingenious wardrobes, tables and beds. This screaming advertisement was created to promote one of these companies
It is always difficult to create something new and interesting out of simple and ordinary things, but sometimes each of us can notice something unusual. Only now, not everyone comes up with such ideas … but designers do
A business card is the thing that represents a person to everyone around him. By definition, it should be strict and serious, arousing interest and at the same time respect, no matter how strange it may sound in the context of a small plastic card
All of us understand that the design is constantly being improved. Sometimes designers come up with non-standard solutions, however, they still cannot be recognized as unsuccessful. They're just … unusual
Not only professional artists need constant practice, but also ordinary street writers. But you won't experiment on the wall, you have to use ordinary notepads, notebooks or a computer. Designers are in a hurry to help! And the first on this list is Sherwood Forlee
More and more designers are becoming minimalists. Some make watches without numbers, others get sophisticated and leave them without hands. But is it possible to remove the dial from the clock?
A father with a child in Palestine, an Indian musician, a woman from a colonized African country - faces from the past who tell thousands of stories. The British Library has posted a million illustrations from books published in the 17th and 19th centuries on the Internet
Animation director Daniel Savage brings together 65 artists and designers across genres and techniques in a collaborative project to reimagine the classic Christmastime TV screensaver
The faceted glass is 70 years old. Over the past period, traditional Russian dishes have had ups and downs. Moreover, the last point was observed in the truest sense of the word. As for the takeoffs, this definition clearly fits a photo shoot of faceted glasses in the Steampunk style, which was arranged by restless designers for the dishes. In the meantime, readers admire glasses in an unusual role, we will tell you about the history of the origin of the famous glassware
Some time ago, IBM launched its Smart City project, within the framework of which it plans to create and implement a number of innovations aimed at making our settlements much more convenient for living and resting. She decided to advertise this initiative with the help of "smart" and functional billboards
What kind of work suits the young, creative and ambitious? The most fertile field for them is the advertising business. Brazilian agency Escola Cuca decided to engage in self-promotion, recruiting new employees. "Conceito!" ("It's possible!") - this is the motto of the PR campaign
The truth that a dog is a friend of man has been known to us since childhood. However, there are situations when four-legged ones become not only comrades, but also the main assistants. About the special role of guide dogs in the life of blind people - social advertisement of Mira company
If a person loves everything beautiful, unusual and original, if he tries with all his might to be different from the rest, I bet even the most ordinary things will be special for him. Take at least such a thing as wrapping paper napkins
Often we have to be outside in bad weather, someone even likes to walk in the rain. But if you don't want to see clouds and a gray sky above your head, the designers have found a way to avoid this
Winter is coming, and most of the inhabitants of the northern hemisphere are doomed to see beaches caressed by the hot sun only in photographs and in sweet dreams. A series of fun, minimalist prints by Jean Julien will cheer you up and add some color to a cloudy November evening
Increasingly, it seems to me that designers are only interested in lamps and zippers, and everything else for them is in the far-back plan. After all, the designers have created just a sea of lamps, but each turns out to be special. Well, and zippers are generally very popular in design projects
The place where designers can show themselves in all their glory is in the process of creating business cards. With the current opportunities, you can make anything from a business card, as well as turn this very "anything" into a business card. Emerson Taymor made his own photo as his calling card, after doing some manipulations with it
In a world where discounts hide an expired or defective product, a gift means "we have included its cost in your check", and "even tastier and more aromatic" means that the recipe now contains an enhancer of taste and aroma, from time immemorial the slogan "if you don't cheat, you won't sell." But from the point of view of pessimists, everything happens exactly like this. In fact, life treats us the way we treat it, which is why designer Victor Hertz offers
We talked about a lot of lamps, and there were even those that you can make yourself. Here is another copy of a similar idea, albeit in a slightly different sense
In winter, nothing can be better than fruit. Juicy, sweet, fresh and incredibly delicious. But it is unlikely that you from Murmansk (suppose) can send a fruit basket to a friend in Novosibirsk, although this is not so unrealistic. We prefer to use postcards, and designers give us a choice
We promised that as the New Year approaches, we will talk about any subjects related to this topic. I think we've talked a lot about Christmas trees - everyone will find something here to their liking. Now about other, no less useful things - candles
Hundreds of millions of people around the world are now living in anticipation of the main football event of the four years - the 2010 FIFA World Cup, which is about to begin in South Africa. So, waiting for the World Cup, the American TV channel ESPN has released a series of posters dedicated to this large-scale tournament
"Now the fun is about to begin," promises creative advertising. After all, the process of mixing drinks becomes doubly exciting if you imagine that one bottle is a married lady who is trying to achieve a waist in a glass (presumably in vain), and the second is a fitness trainer. It seems like a funny ad should evoke playful associations. But at the seemingly most interesting place, an alternative interpretation appears. Since we are talking about making cocktails, it means that the characters will
Very often, designers create their projects based on existing ones. Indeed, it is not for nothing that the proverb says: everything new is a well-forgotten old. And there is nothing wrong with using old ideas already forgotten by someone
It's hard to argue with the fact that beer is a man's drink. Watching football, going out with friends, relaxing on the beach or a chance meeting with an old acquaintance in men, as a rule, is accompanied by a ritual glass of foam. "Where did they get the time for this?" - inconsolable wives and girlfriends ask themselves. The answer is simple. It turns out that women are to blame for the fact that their faithful practically live in beer bars. At least this version can be seen on new advertising posters for Rotthammer