Design 2024, May

Napoleon was convinced that in victory, people deserve champagne, in defeat, they need it. For many years, the favorite drink of the great commander has been one of the symbols of France, a country where romance, charm and beauty reign. It is natural that for the creation of advertising posters dedicated to the Champagne Festival in Paris, the Studio SC advertising agency used pictures of glasses with a sparkling drink, which resemble the main sights of the country

It would seem that what a book of recipes for making pasta can give to Humanity? But this is an outdated, retrograde view of reality. It all depends on the illustrator of this book. And, if an illustrator is talented, then he is talented regardless of what the book on which he is working on is devoted to. Even for pasta recipes

If you just can't think of what to give a girl for her birthday, Valentine's Day, an anniversary of her acquaintance, or for any other occasion, give her an iPhone. True, not the phone itself, but its chocolate counterpart - a box of iChocolates

The advent of Google Earth has made the world more open than ever to billions of people on our planet. But sometimes the images provided by this service can be called nothing but incidents. Here are some of these images and collected by artist Clement Valla in a series of postcards "Postcards from Google Earth: Bridges"

Do you have a weapon in your house? Well, it is quite possible, only I bet it is safely hidden from both strangers and households for whom it is not intended. But the "weapon" made by the hands of the designer Mike Boylan will certainly want to be put in the most prominent place. After all, this is not just a "weapon" - it is an art object that can be used as a stand for pens and pencils, and as a vase, or even just as a figurine

Bulgarian graphic designer Yanko Tsvetkov has created a series of works in which he considered the representation of some nations about others. Each of these works is a map of Europe, created on behalf of representatives of a particular nation

Art decorates our life and our way of life. So, without beautiful paintings, photographs, sculptures and other beauties created by artists, photographers and sculptors, life would be dull, boring and uninteresting, and apartments would be uncomfortable and empty. However, many people want art objects to be not only beautiful, but also useful. So that you can sit and lie on the art furniture, wear jewelry in everyday life, and block the holes in the wallpaper with pictures. However

How do we behave at the table? Sometimes it is decorous and decent, especially when it is a dinner party, or a business lunch, or a business meeting. And sometimes like little children: we reach for a piece across the table, eventually knocking the dessert down on our knees, we drag the cherries off the cake while no one sees, we feed our "beloved child" (read, spouse, groom or friend of the heart) with a spoon, sharing with eating from your plate … Following the most common habits, Turkish artist and designer Ezgi Turksoy

Each of the world famous superheroes has its own individual characteristic, a distinctive sign, by which they are easy to identify. And Screen Rant, a comic book site for film and television, has a series of thirty minimalist posters that play on these distinctive superhero logos

We will not repeat for the thousandth time to everyone the obvious truth that "social networks have become firmly entrenched in our lives …" Damn it, we did repeat it! Well, it's not a pity, because the "era of Facebook" is really in full swing. A very laconic and simple advertisement of the German analytical tabloid Welt-Compakt reminds of this: the most important political events are depicted here through the statuses in Facebook

How many times each of us has bought a book to open it, read several pages or chapters, put it on the shelf with the words: “I'll read it later,” and forget about it forever. But the small Argentine publisher Eterna Cadencia has created a technology for publishing books called El libro que no puede esperar, which will literally force you to read the purchased volume

Some people like to guess on coffee grounds or on tea leaves, on milk froth and on a banana peel … And the young designer and artist Yukihiro Kaneuchi from Japan - on unwashed coffee cups. Only he doesn’t guess, no, he looks out there for new images for his original creations, which are united in the collection "Tiny landscape in the coffee cup". So far, this collection is only in its infancy, but promises to be large and varied

As soon as the child grows up, the parents face a difficult task: to identify the child's talents and help them develop. Dancing, foreign languages, a swimming pool or even a circus school - there are plenty of opportunities! So the Colsubsidio School of Art has released a series of advertising posters that promise to make real artists out of kids

Finally! Millions of office workers have been waiting for this interior solution. Anyone who has to spend 8 hours in a room and work at a computer sooner or later comes up with the idea that having a bed at work is not such a bad idea. Studio NL has made this fantasy a reality

There are just over two years left before the London Summer Olympics. It's time to start preparing the public for this grand sporting event. This is exactly what the organizers of the Olympics thought and presented the mascots of these games - creatures with the names Wenlock and Mandeville

Alzheimer's is known for affecting memory, among other things. It is difficult for old people to remember even the brightest moments of their lives, their name, address and so on. But Novartis Exelon Patch helps people with memory problems in their daily lives. This is what Tom Hussey's Exelon Patch poster series is all about

Wrought iron furniture from designer Sally Bridge can be loved or hated. There is no third. A true metal artist, Sally is able to bring soulless beds and tables, shelves and nightstands to life, so much so that flowers and berries begin to grow on them, and butterflies and small adorable birds flutter around. Of course, metal, but still very pretty

Personalized means exclusive, unique, special. There is no other and never will be. And most importantly, everyone immediately understands whose thing it is, so even if someone has a similar one, it will still be easy to distinguish. So, designer Juri Zaech from Switzerland came up with an interesting art project called Write a bike, so that everyone can get a personalized bicycle

We have seen more than once that advertising can have artistic value. And she, of course, can be socially significant. At the junction of these two categories, real masterpieces of advertising art emerge, such as the best examples of green advertising, designed to foster environmental awareness in us and teach us to treat horses and other animals well. We will admire such works of advertising art in this review

Recycling, recycling and recycling again! Green advertising now and then encourages us to fight with household waste, and modern authors often delight the audience with garbage sculptures. Posters that advocate recycling urge attention to e-waste. Beauty can also be created from them, they can also be useful

Say, everything has long been invented before us, and there is nothing left but to reinvent the wheel? In fact, people do not reinvent it at all - they just use old ideas in order to present them in a new light, adapting them to modern interests and requirements. And what could be more popular than a revamped retro? Photography in a new, old way?

Developers of modern drugs are trying to come up with ways to attract potential buyers. Someone bets on the effectiveness of drugs, someone - on the beauty of the packaging. Minimalistic diabetes drug ads point to the fact that these little pills don't go down the throat like other pills. So after taking the drug, there is no feeling that the patient has swallowed an elephant or a whale. A trifle, but nice

While some mass media try to get rid of negativity (Kulturologiya recently wrote about such newspaper advertising), others do not want to hush up the facts and refuse to filter information that could offend someone's feelings. The Aufait Daily News ad claims the print media will deliver the news to the reader on a blue-bordered newspaper, without embellishing anything or avoiding accidents and disasters

For some, creating garments from garbage is a kind of trash couture, and showing ecological fashion is a way to express yourself and attract the public to environmental problems. And for some, dresses made of paper and burlap are the harsh truth of life. A third of the population of the Indian state of Karnataka will definitely choose one of the outfits of this "winter collection". What do you like more: burlap, newspapers, cardboard?

"Instead of a hat on the move, he put on a frying pan." For the same absent-minded people, like the character of Samuil Marshak, there is an advertisement for mobile phones, which was invented by the creative agency "Ignition K". Spanish advertisers have created posters that clearly demonstrate what kind of emergency can suddenly occur with a pipe in a house where a large friendly family lives. And how to replace a device in trouble, the second part of the Marlezon ballet tells, that is, ads for mobile phones

Book illustration is a "poor relative" of big painting: many artists perceive it as a waste of life, purely for the sake of earning money, and connoisseurs of fine art often contemptuously refuse to place illustrations on the artistic Olympus. Indeed, the works of illustrators are not self-sufficient: they are forever tied to a specific edition of a single book. But does this mean that it is impossible to show talent in them? Works by masters of illustration such as Alexander

The slogan of the Czech store "Anagram" is "Words create worlds". This book advertisement refers us to the biblical phrase: "In the beginning was the Word … and the Word was God." Based on it, Nikolai Gumilev talked about the young universe: "The sun was stopped with a word, with a word they destroyed cities." Belief in the magical power of the word is reflected in prayers, conspiracies, curses - which one is more to your liking

Emmanuelle Moureaux is an architect and designer from France. One of her latest projects - the installation "Sparkling Bubbles", will impress both fans of original design and fans of the famous Coca-Cola drink

Some people are so fond of cinema and certain films that they are ready to live by them, their characters and plot for a long time. For such avid moviegoers, Pixers has even created a series of sticker wallpapers featuring characters and images from iconic films of the last couple of decades

The question of what a woman wants torments humanity worse than Homeric. The women themselves are in no hurry to answer unequivocally, but at the same time they smile slyly when it comes to this. After all, the answer is simple - they want - sincerity and love. At least a series of new Blush lingerie advertisements are about that

A well-known French proverb says: "The face of the lender is always unpleasant." Of course, it happens in different ways, but if you consider the advertising posters that attract potential customers to the face of the credit company Cielo, then we can confidently say that there is nothing unpleasant about it. Rather, on the contrary - bright, sweet and creative

While we surround ourselves with monitors, smartphones, keyboards, refrigerators and cars, we forget how real, live and warm animals and birds look like - how an elephant trumpets, how an owl hoots, how a lion roars … This idea is clearly and beautifully displayed by creative advertising Fantastic animal prints and videos created for the Los Angeles Zoo

"Oh, sport, you are the world!" - said the founder of the Olympics Pierre de Coubertin. Advertising print is, of course, also the world, and it has its own ideals - not "faster, higher, stronger", but "more unusual, brighter, funnier". Well, if advertising is dedicated to sports, then on the border of two worlds the most unusual and funny sports appear, which we tried to collect. Enjoy

Google loves its logo and does not hide it. However, they often change the logo for holidays that we do not celebrate, for example, Picasso's birthday (October 25, 1881). Here is a small list of what holidays affect the Google logo in Russia - Earth Day, the launch of the Collider, NASA 50th anniversary, Picasso's birthday, Michelangelo's birthday, Van Gogh's birthday, First day of Autumn, Launch of the first laser, Logo Google Summer Olympics, Teachers' Day

The myth that a work office must be gray and dull was undertook to debunk the architecture firm D / DOCK. It was its specialists who were engaged in updating the design of the Amsterdam branch of Google. With a lot of effort, they have created the perfect place where every employee feels right at home. A bright and functional room can satisfy the diverse needs of the company's employees, so labor productivity should certainly increase in the near future

Have you been looking for a new toy for your child for a long time, but they all seem too boring to you? Walking through the shops, you do not know what to buy for your baby - does it matter if it is a boy or a girl? Oh, the designers have their own ideas. however, rather non-standard

It's real to create designer sneakers that your grandchildren can also wear. It is enough to collect more trash and get to work

The nature and occupation of dog breeders can be identified by the dog that lives with them, motorists by the car they drive, and cyclists by the two-wheeled vehicle they prefer. A series of works by graphic designer Cyclemon, named by the author as You are what you ride, is dedicated to these visual incarnations of stereotypes

Beer is a cult drink that brings people together. Over the 250-year history of the Guinness company, a huge number of fans of this drink have gathered. The advertising campaign timed to coincide with the anniversary is based on the idea of how thousands of fans could simultaneously raise a glass of foam

There comes a time when children's computer literacy develops earlier than the ability to write and read. The work of South African designer Emma Cook, who created the modern Design Alphabet, takes into account the current realities of life, is dedicated to these global changes